01 / Clean
Concentrated Washing Gel
Everyday washing, thoughtfully considered.
€14.90
/
A concentrated, all-purpose laundry gel for every fabric and every color: 100 washes from 1 liter, just 10 ml per wash.
Free shipping on orders over €59.99
Where it fits in your ritual
Concentrated Washing Gel is step 01: Clean. Choose the steps that suit your fabric care — every step is optional. Discover the four steps
Product details & care
Always follow the current product label and your textile's care instructions. Usage, ingredients and safety information are on the label.
Delivery & returns
Free delivery on orders over €59.99. Delivery options and costs are shown at checkout.
The fragrance
The fragrance
A crisp, concentrated clean scent with a smooth, lasting impression that feels fresh from the first impression through to the dry down. Bright facets give way to a soft, well-rounded heart, creating a versatile fragrance profile for home fragrance, laundry care and air care ranges. A strong choice for wholesale assortments, own-brand collections and everyday retail fragrance lines.
Key notes
How it unfolds
-
Top notes
The opening- pear
-
Heart notes
At its heart- rose petals
- violet
- White flowers
-
Base notes
The foundation- Cedarwood
- sandalwood
1 bottle. 100 washes.
A concentrated, all-purpose laundry gel for every fabric and every color. 3 enzymes, potassium soap and odorano® technology, which neutralizes odors instead of masking them.
Less gel. More clean.
- 100 washes from 1 literJust 10 ml per wash. At about 20 loads a month, one bottle lasts 5 months.
- 4x more concentratedA standard gel takes 40 ml per wash, Amarella Expert takes 10 ml. A smaller bottle, more washes, less plastic.
- 3 enzymes and potassium soapProtease removes protein stains (sweat, blood, milk), lipase breaks down grease and oils, and amylase lifts starch-based stains (sauces, ketchup). Potassium soap boosts performance at low temperatures.
- odorano® neutralizes odors at the sourceA patented technology based on tea fermentation eliminates sweat and musty odors instead of covering them up.
- Effective from 30 °CWashing at 30 °C instead of 60 °C means a lower energy bill with no compromise on clean.
- Safe for fabrics, colors and your machineA biodegradable, microplastic-free formula with anti-limescale protection.
How much gel per wash?
Full control over the dose, matched to your water and load.
- 10 ml
Standard dose
Soft water, normal soiling, 4–5 kg load.
- 12–15 ml
Higher dose
Hard water, larger load, heavy soiling.
- Spot treat
Tough stains
Apply the gel directly to the stain before washing.
1 bottle = 100 washes = about 5 months at about 20 loads a month.
Questions and answers
Is 10 ml really enough?
Yes. The formula is concentrated, so 10 ml is a full dose for soft water, normal soiling and a 4–5 kg load. For hard water or a larger load, use 12–15 ml.
How long does one bottle last?
100 washes. At about 20 loads a month, that is about 5 months.
Does it work at 30 °C?
Yes. The enzymes and potassium soap work at low temperatures, so there is no need to wash at 60 °C.
Can I use it on whites and colors?
Yes. The gel is made for every fabric and every color, from whites to darks.
Does it remove unpleasant odors?
Yes. odorano® technology neutralizes sweat and musty odors at the source instead of covering them up.
How do I deal with tough stains?
Apply a small amount of gel directly to the stain before washing, then wash as usual.
Key information
- Volume
- 1 L
- Washes
- up to 100 (10 ml / wash)
- Temperature
- from 30 °C
- Enzymes
- protease, lipase, amylase
- Technology
- odorano® Odor Neutralising Formula
- Suitable for
- all fabrics, whites and colors
- Formula
- biodegradable, microplastic-free
Safety information
Mix & Match
Complete the steps you are missing
Choose only what feels useful to you. Each suggestion has a different role in the ritual.
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